{"product_id":"felt-ar-advanced-ultegra-white-54","title":"Felt AR Advanced Ultegra (White) - 54","description":"\u003ch1\u003eFelt AR Advanced Ultegra (White) - 54\u003c\/h1\u003e\n\u003cp\u003eThe Felt AR Advanced Ultegra is a premium aero road bike engineered for cyclists who demand speed, efficiency, and race-winning performance. Built around Felt's advanced carbon fiber aerodynamic platform, this bike is designed to reduce drag while maximizing power transfer and ride quality. The AR Advanced combines race-focused geometry with modern road cycling technology, making it ideal for competitive racing, fast-paced group rides, and endurance training. Equipped with Shimano Ultegra components, it delivers precise shifting and dependable performance across varying terrain. Deep-section aero wheels, integrated cable routing, and aerodynamic tube profiles work together to help riders maintain higher speeds with less effort. Finished in a striking White colorway, the AR Advanced Ultegra offers a clean, professional appearance while delivering the responsiveness, control, and efficiency that serious cyclists expect from a high-performance road bike.\u003c\/p\u003e","brand":"Oyeathlete","offers":[{"title":"White","offer_id":42567199850531,"sku":"BBIAA06000054","price":576990.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0729\/2043\/2675\/files\/AR-Advanced-Ultegra_White_2048x_1024x1024_2x_1024x1024_2x_48d9b362-1bf9-4952-bb64-f34f99b1afe3.webp?v=1781695269","url":"https:\/\/oyeathlete.com\/products\/felt-ar-advanced-ultegra-white-54","provider":"Oyeathlete","version":"1.0","type":"link"}